Black Friday falls on Friday, November 27, 2026, the day after Thanksgiving, and there is no better place to kick off the holiday shopping season than New York City. This year the week is especially festive, with the 100th Macy’s Thanksgiving Day Parade on November 26 setting the tone before the sales begin. Many retailers start their deals earlier in November and keep them going through Cyber Monday on November 30, so there is plenty of time to plan your route. Black Friday in the city is less chaotic than in many other places, and the holiday atmosphere is part of the appeal. Many of the biggest department stores run annual Black Friday promotions, as do the stores along New York City’s hottest shopping streets. Here is our guide to the best places to shop.
Black Friday at The Marmara Park Avenue
The best Black Friday deal in Midtown might be the one waiting at your hotel. This season, The Marmara Park Avenue has a special Black Friday offer on stays, giving you a comfortable and central base for a full weekend of shopping. The best way to access it is through Marmara Insider, where members enjoy extra perks and the opportunity to unlock a higher discount percentage than the public rate. With Macy’s Herald Square just a five minute walk away and the city’s best shopping streets close by, you can drop your bags and be in the middle of the action within minutes. Join Marmara Insider today to claim your Black Friday offer and enjoy the extra savings.
Macy’s Herald Square
Macy’s Herald Square is the flagship of the retailer that gave the holiday season its signature parade, and it covers more than two million square feet on 34th Street, making it one of the largest department stores in the world. The store is a five minute walk from The Marmara Park Avenue and has been a Black Friday destination for generations, with deep discounts on clothing, shoes, linens, and cosmetics. Macy’s has recently opened the flagship early on Black Friday morning and spread its sales across several events starting in early November. Holiday hours and store details are available on the Herald Square store page, and arriving early on Friday is the best way to beat the heaviest crowds.
Bloomingdale’s
Beloved for its wide selection of clothing, shoes, handbags, and home decor, Bloomingdale’s is a classic stop for Black Friday shoppers who want a more elevated department store experience. The flagship sits at 59th Street and Lexington Avenue, a short ride from Midtown, and the store typically extends its hours for the holiday weekend. Bloomingdale’s also tends to open its sale online ahead of the day itself, so browsing the Black Friday deals before you go lets you walk in knowing exactly what you want.
Saks Fifth Avenue
The Saks Fifth Avenue flagship, directly across from Rockefeller Center, is the perfect place to combine luxury shopping with the city’s holiday spirit. Saks is known for its designer clothing, handbags, jewelry, beauty, and menswear, and its annual holiday window display and light show draw crowds to Fifth Avenue every season. Its Black Friday promotions typically run through the weekend, so you can enjoy the festive atmosphere at a relaxed pace without rushing on the day itself.
Apple
Looking for new tech? Apple’s Black Friday offers are among the most anticipated of the season, and they typically run for several days rather than a single day. Instead of steep price cuts, Apple often offers gift cards with purchases of select products, which makes it a great time to shop for iPhones, iPads, and Macs for the holidays. Apple has stores throughout New York City, and the closest one to The Marmara Park Avenue is at Grand Central Terminal.
SoHo
One of the city’s hippest shopping districts, SoHo, short for South of Houston, is one of the best neighborhoods to explore on Black Friday. This sophisticated area has everything from Louis Vuitton, Rag & Bone, and Intermix to smaller boutiques and gift shops, and its cast iron architecture makes the walk between stores a pleasure in itself. One of the best stops is the MoMA Design Store, which offers an excellent collection of decor, furnishings, gadgets, and gifts that are hard to find elsewhere. Independent boutiques often run their own Black Friday offers, so wandering without a fixed plan can turn up the best finds.
Hudson Yards
Hudson Yards is a must visit on Black Friday for its large selection of shops and restaurants under one roof, all set within one of Manhattan’s most striking modern developments. Stores across the complex offer varying discounts, so it works well as an all day destination, with plenty of places to stop for a meal between rounds of shopping. The glass facade also frames views of the Hudson River, which makes the trip worthwhile even for visitors more interested in the architecture than the sales. The High Line connects directly to the complex, making an easy walk possible before or after your shopping.
Stay With Us
After a long day of Black Friday shopping, relax in luxury with a room at The Marmara Park Avenue, just steps from Macy’s Herald Square and the best of Midtown. Book your stay and make the most of the holiday shopping season in New York City.
